Change 4 Life

BooQis and customised display stands for Change 4 Life

BooQis are currently being used in Hertfordshire Council’s Change4Life campaign, in their drive to reduce alcohol consumption and communicate this via pharmacies in the county. BooQis together with customised display stands have been distributed to around 250 pharmacies in Hertfordshire.

The BooQis carry a clear message to encourage regular drinkers to monitor the amount of alcohol they consume and, if necessary, to reduce their consumption in order to stay within medically-recommended safe limits. Phone numbers and links to a local website are highlighted in the BooQi to help drive recipients to seek additional assistance over and above the essential information contained within the BooQi.

The BooQi was chosen as it was attractive to take and easy to keep.

 

We recently decided to work with BooQi Media Solutions on our ‘Don’t let Drink Sneak Up on You’ initiative as part of the Change4Life campaign. The results have been great; their quality and customer service was excellent, the BooQis look amazing and we look forward to distributing them to pharmacies across the county. The BooQi team were always on hand and proactive in ensuring that we were given the right advice at every stage of development to guarantee that our first compact media campaign was one to be proud of. We’d be happy to work with them again and confident in recommending them to others.

Kate Moore

Programme Manager, Hertfordshire County Council

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