Continental

A BooQi and matching display for Continental

Continental needed us to inform customers about winter tyres in a compact, concise way that they could retain while making other car-related purchases.

Our BooQis explained the benefits of winter tyres compared to standard tyres and demonstrated all of the product’s possibilities. Continental also employed displays in car stores to neatly integrate their messaging into the retail experience of their customers.

Continental wanted the communication to be taken away and left in the car with the information on winter tyres, and with BooQi this worked perfectly.

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